Built for the 220 Million
Who Commute Every Day.
Pakistan's workforce spends 2–3 hours every day in commute — unstructured, unverified, and unsafe. Caraaye is the institutional layer they've never had.
Pakistan's workforce deserves better than WhatsApp carpool groups, unverifiable transport allowances, and zero safety infrastructure. Caraaye is building the institutional layer they've never had — starting with the campuses and corporations that employ them.
From Problem to Platform
The Problem Identified
Founder observes the chaos of institutional commute in Pakistan firsthand — WhatsApp groups, unverified allowances, zero safety infrastructure for female members.
Deep Discovery Research
20+ in-depth interviews with Country Head HR, HRBPs, Directors HR, and Senior HR Managers. Unanimous confirmation: every institution is bleeding on commute.
BRD v1.0 Complete
18-module product architecture finalized. 4-tier trust score engine designed. Revenue model validated across 6 industry verticals.
Beta Program Launch
First 500 members onboarded across three Karachi institutional campuses. Peer circle matching and CaraayePay in live testing.
Seed Round
Raising to fund product completion, city expansion (Lahore, Islamabad), and enterprise sales team. Investor conversations underway.
Our Operating Principles
Safety First
Women-Verified Peer Circles and guardian tracking aren't features — they're the foundation. Every product decision starts with: does this make commuting safer?
Radical Transparency
Every rupee tracked. Every route verified. Every cost justified. No black boxes — not for HR teams, not for members, not for investors.
Long-Term Thinking
We're building for Pakistan's working class over decades, not quarters. Sustainable transport infrastructure outlasts any single feature or funding round.
Join the mission.
Whether you're an HR leader, an investor, or just someone who believes Pakistan's working people deserve better — we'd love to hear from you.